Hi Guys, Mark here!
I remember seeing “Silence of the Lambs” when Hannibal Lecter says to Jodi Foster
“Read Marcus Aurelius, First rule — Simplicity!
Ask of all things, what is it in itself?
What is it’s nature?”
I’ve had to do that lots of times in this business, and just yesterday I had a major problem with some sites I was working on.
I could not see the problem, and called a friend who is in this business too.
He simply said:
“you are too close to the problem”
Simple answers, but profound. Sometimes you can’t see the trees or the forest.
When you aren’t getting results, ask yourself what is the simple nature of the problem.
It’s a variation on Occam’s Razor, but a bit different.
- What is the simplest answer?
- What is the Nature of the issue?
- Not enough traffic?
- Not enough backlinking to get traffic?
- Conversions good?
It’s usually simple. And merits a simple answer.
And, It’s probably the right answer.
And don’t worry if you need a friend, sometimes you are too close
to the problem. You can email Jade or I too, we can help.
That’s why they invented vacations, too.
More to come.
Mark + Jade